This was a full-blown campaign that encompassed emails, a website and viral videos. Our goal was to reach the archetypes in business school and demonstrate the ways Acrobat can help them while they are in school and thereafter. The site is highly interactive and demonstrates how Acrobat can help students with presentations. It’s user friendly and entertaining enough so they can have fun while applying what they learn on

the site to their studies. Who thought business school was fun, we did and with Acrobat-it can be.

Associate Creative Director: Chaco Daniel & Nannette Mitchell

Developer: Receiver

Art Direction & Design: Seth B DeGarmo

Adobe Acrobat: Business School Tools: BusinessSchoolTools.com